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  • Est 1998, protecting UK families ever since
  • We search a wide range of the market and leading insurers
  • Rated 'excellent' on Trustpilot by our customers
Call 0800 316 7253
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Which? has partnered with LifeSearch to help you find insurance for your needs, giving you expert advice on life insurance, critical illness cover and income protection. Or get a fixed quote and buy online through our 'online quote & buy' journey. 

Tell us a bit about you, and we'll search the market for the best cover options or call us on 0203 764 0047

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We strictly adhere to the General Data Protection Regulation and will only use your personal information for the purposes of helping with your query. As an advice-based broker, by submitting your details with your phone number and email, we may attempt to call, text or email you in order to service your query for Life Insurance, Income Protection Insurance, Critical Illness Insurance, Private Health Insurance and other products. For more information, please read our Privacy Notice & Cookies.

Single or joint policy?

You may need a joint, or a single policy. Not sure what you need?...we can advise, and usually if it's a joint application, we would recommend individual policies.

Do you know what cover you need?

Life cover, income protection, critical illness cover, family income benefit and more - there's so much choice. If you know what cover you need, great; if not, we're here to help and advise.

How much cover do you need?

The amount you need depends on a number of factors such as your mortgage balance, any debts and a lump sum you may want to leave after these are factored in. Don’t worry – if you’re not sure we can advise you.

We're confident you won't find a better life insurance broker.
We know our stuff and our customers love us.


We've protected 900,000 families and counting 

Awards galore! Over 100 awards won since 1998

Working with the biggest names in UK insurance

LifeSearch offer a fee-free service to you
You pay nothing for our service, whether you arrange cover or not.

How LifeSearch are paid
LifeSearch is an insurance intermediary that acts for its customers in conjunction with the insurers. We provide a service which enables you to compare a number of prices for products and services and make a decision based on those comparisons. There is no charge for this service but we do earn a commission from the insurers offering these products & services.

LifeSearch is committed to finding you the right life insurance policy for your circumstances and our advisers do not recommend policies based on fees from insurers, so you can be confident that your needs are at the heart of the service.

What relationship does Which? Limited have with LifeSearch
If you decide to go ahead with LifeSearch, Which? will receive a commission to help fund their not-for-profit mission and their campaigns work as a champion for the UK consumer.

LifeSearch compare quotes from a range of major UK insurers. Advice offered is fee-free and all quotes given are without obligation.

LifeSearch Limited is an Appointed Representative of LifeSearch Partners Limited, who are authorised and regulated by the Financial Conduct Authority. Calls may be monitored/recorded.