Wednesday’s LifeSearch Awards 2021

LifeSearch Awards 21

12 Mar 2021

Wednesday’s LifeSearch Awards 2021, or #LifeSearchAwards21 to many that joined the conversation on social media, offered a bright neon reprieve for our industry. After 12 months of little to celebrate, we have so much to be proud of. 

Hundreds of friends and collaborators, partners and colleagues joined the live show from Manchester’s Media City. The audience stretched from coast to coast; up and down the UK, and even further afield. Viewers joined us from California, Cape Town, Tel-Aviv, Riga, Singapore, and several other world cities. 

All came together for a spot of fun, and to reward the evolution, the agility, the collaboration, the innovation, the talent and the results from season 2020/ 2021. A year like no other when, against a backdrop of turmoil, we stepped up to serve each other, our customers and our cause. A late addition, the LifeSearch Award for Word of the Evening goes to Agape, the foundation of LifeSearch and the invisible power which drives our industry forward. 

Join us once again in congratulating all nominees, and the deserving winners. 

Heroic Support - Best service for unprotected families

Winner: Scottish Widows


Best Income Protection Provider

Winner: LV=


Business Protection Heroes

Winner: Legal & General


Heroic Care - Best service for protected families

Winner: AIG


Claims Heroes - Supporting our families when they need it most 

Winner: Royal London


Individual Protection Hero

Winner: Ian Pratt, Legal & General


Best Critical Illness Provider 

Winner: Scottish Widows


Innovation Heroes of The Year

Winner: Aviva


Best use of data to drive exceptional customer outcomes

Winner: MoneySupermarket


The Nick Crossman award for Best Protection Story

Winner: Jeff Prestridge, Mail on Sunday


The Protection Distributors Group Protection Leader of the Year  

Winner: Adam Higgs, Protection Guru


Outstanding Insurer of the Year

Winner: Royal London


The Doing Good Award

Winner: Zurich


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